People behind CustomForm brand make the right choices. Their Furniture Manufactory is a place where an exceptional range of furniture is produced, made by Polish craftsmen. This is also a brand that sells most of its products online, and their orders are sent to customers in regular big carton boxes.
Those apparently boring boxes inspired mode:lina™ designers to create “boxes” rescaled to 4.5 meters high, which were then given CustomForm colors and filled with their flagship collections. The internal walls of those “boxes” became furniture exhibition space. Pieces of furniture were attached to the walls in sample arrangements, almost ready to box up and post!